| DIGITAL MENTORSHIP BUSINESS PROGRAM |
| Modules |
| 1- |
Fundamentals of Digital Marketing |
| |
What is Digital Marketing |
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Benefits of Digital Marketing |
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Scope Of Digital Marketing |
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Requirements in Digital Marketing |
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Types Of Marketing |
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Job Opportunities In Digital Marketing |
| 2- |
Understanding Domain & Hosting |
| |
What is Hosting and what types of Hosting / Understanding domains? |
| 3- |
WordPress |
| |
What is WordPress? |
| |
Why WordPress is popular in Digital Marketing? |
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What is a Website & Types Of Website? |
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How To Install WordPress On a Live Server? |
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Design Professional Blog |
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Design a Professional Business Website |
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Design Professional E-commerce Website |
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Design Landing Page |
| 4- |
Social Media Optimization |
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Introduction to Social Media Optimization |
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Understanding Social Media Platforms |
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Setting Objectives and Goals |
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Audience Research and Targeting |
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Content Strategy and Creation |
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Optimizing Profiles and Pages |
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Engagement and Community Building |
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Social Media Advertising |
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Analytics and Measurement |
| |
Emerging Trends and Technologies |
| 5- |
How to Use Social Media Marketing |
| |
What is Social Media |
| |
Social Media Platform |
| |
Social Media Marketing |
| |
How to use Facebook Page for Business |
| |
How to use Instagram for Business |
| |
Strategies for SMM |
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How to use WhatsApp Videos |
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How to use paid Marketing |
| 6- |
Graphic Design (Canva) |
| |
Instagram Post |
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Facebook Post |
| |
YouTube Thumbnails |
| |
Poster |
| |
Reels |
| 7- |
YouTube |
| |
Creating Channel |
| |
Channel SEO |
| |
Thumbnails Creation |
| |
Video Upload |
| 8- |
Facebook Ads |
| |
What is Facebook Ads & How it Works? |
| |
Difference B/w Personal Facebook ads v/s Facebook Business Manager |
| |
Different Types of Facebook Ads Objectives / Ad Format |
| |
How to Choose the Right Objective for Ads |
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Complete Audience & Targeting Option |
| |
Complete Placement Option in Facebook Ads |
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How to write highly convertible Ad copy |
| |
What is the Buyer's Persona |
| |
What is Facebook Pixel |
| |
How to set up Facebook Pixel |
| |
What is Remarketing & How to Create Remarketing Audiences? |
| |
What is Conversion & How to Setup Conversion |
| |
How to set advanced Lead Generation ads on Facebook |
| |
How to Run Catalogue Shopping Ads on Facebook |
| |
What is Dynamic Ads & How to Run |
| |
FB Scaling Model |
| |
How to run all types of Ads on Instagram |
| |
|
| BONUS COURSE |
| |
Soft Skills |
| 1- |
Effective Communication. |
| 2- |
Personality Development. |
| 3- |
How to Build a Personal Branding? |
| 4- |
Public Speaking & Presentation Skill. |
| 5- |
How to crack interview? |
| |
|
| |
COURSE BENEFITS |
| 1- |
E-Books on Mobile App |
| 2- |
Certified Certificate |
| 3- |
Personal Mentorship |
| 4- |
Internship Mentorship |
| 5- |
Life Time Support |
| 6- |
Practical Approach |
| 7- |
Templates |
| 8- |
Framework |
| 9- |
Practical Project |
| 10- |
RightWay Membership |
| |
|
| |
Course Duration |
| |
Duration:- 12 Month |
| |
Assessment:- Practical Assignments and Short Tests |
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Certification |
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Certificate of Completion after successfully finishing the course |
